Perfume tips and insights

Skin Perfume is no sin: When Fragrance Becomes Second Nature - TUOKSU

Skin Perfume is no sin: When Fragrance Becomes Second Nature

There's a reason why the most memorable encounters involve someone whose scent you can't quite place—it's not drowning the room...
The Anti-Perfume Perfumes: How Comme des Garçons Rewrote the Rules of Scent - TUOKSU

The Anti-Perfume Perfumes: How Comme des Garçons Rewrote the...

The first Comme des Garçons fragrance I ever encountered smelled like a electrical fire in a flower shop. This was...
The Swedish Sensation: How Byredo Became Perfumery's Most Coveted Cult - TUOKSU

The Swedish Sensation: How Byredo Became Perfumery's Mos...

There's a particular shade of grey that exists only in Stockholm during November—not quite dove, not quite charcoal, but something...
The Scent of Rebellion: Inside Miu Miu's Olfactory Revolution - TUOKSU

The Scent of Rebellion: Inside Miu Miu's Olfactory Revol...

The first thing you notice about Miu Miu's perfume bottles isn't their scent—it's their weight. Heavy as river stones, topped...
The Rare Revolution: How Selena Gomez Is Redefining Beauty from the Inside Out - TUOKSU

The Rare Revolution: How Selena Gomez Is Redefining Beauty f...

The morning light filters through floor-to-ceiling windows at Rare Beauty's Los Angeles headquarters, casting a warm glow on rose-gold fixtures...
Winter Wedding Perfumes: From Montreal Churches to Vancouver Beaches - TUOKSU

Winter Wedding Perfumes: From Montreal Churches to Vancouver...

Winter weddings in Canada are pure magic – from the snow-dusted steps of Montreal's Notre-Dame Basilica to the moody, mist-covered...
Best Signature Scents for LA's Year-Round Sunshine: A Fragrance Guide - TUOKSU

Best Signature Scents for LA's Year-Round Sunshine: A Fr...

Living in Los Angeles means embracing sunshine 284 days a year, coastal breezes that sweep through Venice Beach, and dry...
Date Night Perfumes: From West Village Wine Bars to Rooftop Lounges - TUOKSU

Date Night Perfumes: From West Village Wine Bars to Rooftop ...

Picture this: You've somehow scored a reservation at Carbone (or convinced yourself that the 2-hour wait at Joe's Pizza counts...